Course Overview

A Professional Diploma in Market Intelligence and Big Data equips individuals with the skills to analyze large data sets and extract valuable insights to inform business decisions. The program covers topics such as data analytics, market research, consumer behavior, predictive modeling, and data visualization. Students learn how to leverage big data tools and techniques to understand market trends, improve customer targeting, and develop data-driven strategies. This diploma is ideal for professionals seeking roles in data analytics, marketing, or business intelligence, enabling them to harness the power of big data for competitive advantage and innovation.